One of those where I can’t be bothered with the title.

Someone puts up ‘praying for Japan’, as a status message on Facebook.
Around a dozen people go ‘Like’ it.
Another two dozen go put up the same status.
A revolution is born.

And perhaps they all feel like they’ve done their bit, non? Maybe that’s how it works in this day and age. Earth-shattering, nerve wrecking news about the world banal enough to be muddled along with the useless daily dosage of ‘what’s on your mind?’. That’s their ode, their eulogy to the bereaved.

The Viral marketing of emotions.

Even awareness campaigns have leaped onto the bandwagon. Remember the breast cancer awareness campaign? Putting up statuses about ‘where you liked it’. Using pseudo sexual connotations as a trigger to maneuver titillating curiosity to manifest awareness. So everyone found out it was breast cancer awareness month. And I guess all the ladies sprinted to the docs and got themselves checked, or whatever it was – the numbers dropped. The statuses made it to the news and the cause proudly stood its ground.

Thing is, as long as there’s a clear purpose to things, I’m good. So, really, if your virtual prayers all combine spiritually and shoot up into the air and shower down on people in the form of food, medication and shelter then go all out and wail about Japan, Libya, Tunisia and Egypt. I’ll stab my keyboard with good wishes too.

If not, then be grateful for being safe and sound, and go give your mommy a big hug instead of haranguing on Facebook.

Pfft.